Mar
30
“I discovered something early on in terms of how product development works, and it was really interesting. Bands would over-think designs and what they wanted to present to their fan base, and it would always be something cool and indie and something somebody in the band would wear. The problem was, nobody would ever buy it. It looked cool, and it would be something somebody in the band would wear, but the fans weren’t interested in it. They wanted something that had a big giant logo on it and is some sort of statement about, ‘I’m a member of this club’. If you’re walking in with some t-shirt that doesn’t say the band’s name on it and is hidden someplace, you’re not really expressing that. What always ends up selling is a band’s logo.”
Music and merch. Bands over-think design. Fans want big loud logos. (via rickyv)
I think this is true of a lot of creative products. While those creating them want artistry, the people buying them purely want function - and that may well be social function, in which case simple indicators often work best.
(Ties in to some of my recent thinking about virtual goods…)
